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This case study examines the role of Diversity, Equity and Inclusion (DEI) in improving employee productivity and organizational effectiveness at Premagic, an AI-powered event-tech company in Kerala. The study analyzes how diversity influences creativity, how equity affects growth opportunities, and how inclusion shapes teamwork and engagement. Using interview-based insights, the case highlights challenges and offers practical recommendations for strengthening DEI in a startup environment.
Keywords:
Manager, Diversity, Equity , Inclusion
Cite Article:
"A case study on Impact of DEI in "Premagic"", International Journal for Research Trends and Innovation (www.ijrti.org), ISSN:2456-3315, Vol.11, Issue 3, page no.b158-b166, March-2026, Available :http://www.ijrti.org/papers/IJRTI2603122.pdf
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ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator