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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14

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Paper Title: Reinventing Organizational Culture through HR-Driven Digital Ethics: A Study in the Indian Corporate Context
Authors Name: NIKHITHA SAI MODEPALLI , Dr. Shyamasundar Tripathy
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IJRTI_206539
Published Paper Id: IJRTI2510040
Published In: Volume 10 Issue 10, October-2025
DOI:
Abstract: ABSTRACT: PURPOSE: This paper examines the organizational culture implications of HR-driven digital ethics in the context of corporate India's digitization. It discusses technological-based communication and data protection and examines their contributions to gaining greater employee trust, engagement, innovation, adaptability, and corporate ethical behaviors. DESIGN / METHODOLOGY / APPROACH: Mixed-methods research was undertaken. Standardized surveys were used with 250 employees from five leading Indian corporations in IT, manufacturing, and financial services. Qualitative responses were provided through semi-structured interviews with HR managers. Data analysis included correlation and regression tests using SPSS with thematic analysis of interview responses. FINDINGS: Findings suggest that HR-led digital ethics increase trust, adaptability, and innovation. Regression analysis revealed positive significant correlations between organizational commitment, ethical leadership, transparency, and less workplace conflict and digital ethics training. Qualitative work also lends support for open communication and leader role-modeling in internalizing ethical digital practices. LIMITATIONS / IMPLICATIONS ABOUT RESEARCH: Research is constrained to five Indian corporations and self-described data, limiting generalizability. Longitudinal research in the future might better reflect the development of digital ethics. Nonetheless, research offers a base upon which HR policies may regularly embed digital ethics throughout business protocols. ORIGINALITY / VALUE: It is one of the very few empirical studies in India incorporating HRM and internet ethics as organizational culture fundamentals. It provides policymakers, managers, and researchers with a framework with which to encourage responsible use of technology.
Keywords: Employee engagement, Ethical leadership, HR-driven digital ethics, Human Resource Management (HRM), Indian corporate context, Organizational culture
Cite Article: "Reinventing Organizational Culture through HR-Driven Digital Ethics: A Study in the Indian Corporate Context", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 10, page no.a435-a448, October-2025, Available :http://www.ijrti.org/papers/IJRTI2510040.pdf
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ISSN: 2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID: IJRTI2510040
Registration ID:206539
Published In: Volume 10 Issue 10, October-2025
DOI (Digital Object Identifier):
Page No: a435-a448
Country: Vijayawada , Andhra Pradesh , India
Research Area: Management
Publisher : IJ Publication
Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2510040
Published Paper PDF: https://www.ijrti.org/papers/IJRTI2510040
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED, Journal Starting Year (ESTD) : 2016

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