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International Journal for Research Trends and Innovation
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Issue: December 2025
Volume 10 | Issue 12
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Impact Factor : 8.14
Issue per Year : 12
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Issue Published : 115
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| Paper Title: | A STUDY ON DIGITAL MARKETING AND IT’S IMPACTS |
| Authors Name: | Mrunali Neeraj Deshpande |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJRTI_205958
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| Published Paper Id: | IJRTI2508146 |
| Published In: | Volume 10 Issue 8, August-2025 |
| DOI: | |
| Abstract: | The purpose of this review paper is to study the impact of digital marketing and how important it is for both consumers and marketers. This paper begins with an introduction of digital marketing and then it highlights the mediums of digital marketing, the difference between traditional and digital marketing, and the pros, cons, and importance of digital marketing in today’s era. The world is shifting from analog to digital and marketing is no exception. As technology development is increasing, the use of digital marketing, social media marketing, search engine marketing is also increasing. Internet users are increasing rapidly and digital marketing has profited the most because it mainly depends on the internet. Consumer’s buying behavior is changing and they are more inclined towards digital marketing rather than traditional marketing. Keywords—digital marketing, internet, online advertising, internet marketing |
| Keywords: | digital marketing, internet, online advertising, internet marketing |
| Cite Article: | "A STUDY ON DIGITAL MARKETING AND IT’S IMPACTS", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 8, page no.b337-b341, August-2025, Available :http://www.ijrti.org/papers/IJRTI2508146.pdf |
| Downloads: | 000353 |
| ISSN: |
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID: IJRTI2508146
Registration ID:205958
Published In: Volume 10 Issue 8, August-2025
DOI (Digital Object Identifier):
Page No: b337-b341 Country: gondia, maharshtra, india Research Area: Management Publisher : IJ Publication Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2508146 Published Paper PDF: https://www.ijrti.org/papers/IJRTI2508146 |
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED,
Journal Starting Year (ESTD) : 2016
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