Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.14 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
Women entrepreneurs play a pivotal role in driving Mangalore’s economic growth by contributing to various industries, creating employment opportunities, and fostering innovation. Despite their increasing presence in the business landscape, they continue to face significant challenges. Key barriers include a lack of financial and institutional support, limited access to mentorship, and insufficient knowledge of digital media tools crucial for business expansion. Many women struggle with navigating modern marketing strategies, digital payment systems, and e-commerce platforms, which limits their reach in an increasingly digital economy. Additionally, societal expectations and work-life balance pressures further hinder their entrepreneurial journey. This paper explores the role of women entrepreneurs in Mangalore’s economic development, analyzing the challenges they encounter and proposing strategic solutions to enhance their participation in the business ecosystem. Encouraging digital literacy, providing financial assistance, and fostering supportive networks are crucial to unlocking the full potential of women entrepreneurs in the region.
Keywords:
Keywords: Women entrepreneurs, Mangalore, economic growth, business challenges, financial support, digital literacy, entrepreneurship, gender barriers, online marketing, e-commerce, work-life balance, mentorship, policy interventions, small business development, innovation.
Cite Article:
""Role of Women Entrepreneurs in Mangalore’s Economic Growth: Challenges and Opportunities" ", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 3, page no.b561-b567, March-2025, Available :http://www.ijrti.org/papers/IJRTI2503185.pdf
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2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator