Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.14 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
Modern technology brings forth substantial changes to the banking industry. The use of e-commerce by banks surpasses simple technological enhancements because it constitutes an essential business strategy to adapt to changing customer needs and regulatory trends and worldwide market conditions. This paper explores the key elements which drive banking institutions to adopt e-commerce platforms during their transition to digital services. The study based its insights on primary data obtained through 200 surveys conducted by convenient sampling. Research in this study follows the empirical research method as its foundation. The main goal is to thoroughly examine all variables which direct and affect the implementation of electronic commerce solutions in financial institutions. This research aims to study and rank the vital elements which influence banking institutions to adopt e-commerce operations. The research discovered that banks possessing advanced technological systems show better adaptability to e-commerce systems. Advanced IT systems and secure online platforms take central roles for e-commerce adoption while regulatory standards possess significant impact on this process. The adoption of e-commerce solutions by banks is influenced strongly by supportive regulations for digital transactions which exist in their operating regions. Additionally, banks focus on security parameters and cost benefits during their decision-making process. E-commerce solutions within banking institutions serve both technological needs and market-trend demands of the present digital age and will determine financial service development in the future.
"E-Commerce Adoption in the Banking Sector: Key Determinants and Influencing Factors- A Study in Chennai", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 3, page no.b1-b16, March-2025, Available :http://www.ijrti.org/papers/IJRTI2503101.pdf
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2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator