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E-commerce (electronic commerce) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, that is through internet. E-commerce is powered by the internet. Customers use their own devices to access online stores. They can browse products and services those stores offer and place orders. Especially, online shopping is a rapidly growing e commerce area. Online stores are usually available for 24 hours a day and many consumers have internet access both at work and at home. A successful web store is not just a good-looking website with dynamic technical features, listed in many search engines. This study aims to establish a preliminary assessment, evaluation and understanding of the characteristics of online shopping. The growth in technology offers good opportunities to the seller to reach the customer in faster, easier and in economic way. Online shopping emerged very soon from last few years. E-Commerce and e-shopping create opportunities for businesses to reach consumers globally indeed, they are transforming retailing. Consumers now have various online and offline options from which to choose, and, without a compelling reason to choose one retailer over another, they rotate purchases among multiple firms. The Indian e-commerce market is projected to grow from US$ 123 billion in 2024 to US$ 292.3 billion in 2028. India’s e-commerce platforms achieved a significant milestone, hitting a GMV of US$ 60 billion in fiscal year 2023, marking a 22% increase from previous year. Although currently the total e-Commerce spends in India accounts for less than 2% of the total retail spending, e-Commerce has become a key driver to create new markets in erstwhile unreachable geographies. This trend however does not hold true for the B2B e-Commerce companies which are profitable with greater GMV values. The Indian e-commerce industry is projected to reach US$ 325 billion by 2030 experiencing significance growth.
Keywords:
INDIAN ECONOMY, E COMMERCE, MONEY
Cite Article:
"IMPACT OF E-COMMERCE ON INDIAN ECONOMY", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 1, page no.a865-a869, January-2025, Available :http://www.ijrti.org/papers/IJRTI2501103.pdf
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000398
ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator