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International Journal for Research Trends and Innovation
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14
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| Paper Title: | ROLE OF E-COMMERCE IN EMPOWERING WOMEN ENTREPRENEURS IN THE INDIAN CRAFT SECTOR |
| Authors Name: | Dr. Gagandeep Kaur |
| Download E-Certificate: | Download |
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IJRTI_210073
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| Published Paper Id: | IJRTI2407066 |
| Published In: | Volume 9 Issue 7, July-2024 |
| DOI: | |
| Abstract: | The fast growth of online retail stores in the recent years has greatly altered many industries of the world economy and the craft industry is not an exception. This paper discusses the prospects of e-commerce as a way of empowering women entrepreneurs socio-economically and enabling them to become more active in the market in the craft sector. Historically, women artisans have been unable to address the challenges in the market as a result of which they do not have much room in achieving economic independence(Brush et al., 2009; Kabeer, 1999). However, the emergence of online market places has facilitated increased exposure, expanded reach and direct communication with consumers both at national and international levels. This paper brings to the fore the role played by e-commerce platforms in removing the traditional barriers such as geographical boundary, limited market penetration and gender related disadvantages using documentary data and applicable case studies. The paper also determines the role played by adoption of e-commerce on skill development, monetary inclusion, and general socio-economic empowerment of women artisans. It also examines the new challenges and opportunities linked to integrating digital platforms to the craft industry, including lack of digital literacy and infrastructural barriers as well as threats of competition. |
| Keywords: | : E-commerce,Women Entrepreneurs, Women Empowerment, Craft Sector,Digital Literacy,Financial Inclusion. |
| Cite Article: | "ROLE OF E-COMMERCE IN EMPOWERING WOMEN ENTREPRENEURS IN THE INDIAN CRAFT SECTOR ", International Journal for Research Trends and Innovation (www.ijrti.org), ISSN:2456-3315, Vol.9, Issue 7, page no.493-497, July-2024, Available :http://www.ijrti.org/papers/IJRTI2407066.pdf |
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| ISSN: |
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID: IJRTI2407066
Registration ID:210073
Published In: Volume 9 Issue 7, July-2024
DOI (Digital Object Identifier):
Page No: 493-497 Country: -, -, - Research Area: Commerce Publisher : IJ Publication Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2407066 Published Paper PDF: https://www.ijrti.org/papers/IJRTI2407066 |
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED,
Journal Starting Year (ESTD) : 2016
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