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International Journal for Research Trends and Innovation
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14
Issue per Year : 12
Volume Published : 11
Issue Published : 118
Article Submitted : 21527
Article Published : 8515
Total Authors : 22403
Total Reviewer : 805
Total Countries : 159
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| Paper Title: | A Study on impact of Digital Media in Adolescents Behaviour towards their food habits. |
| Authors Name: | Pallabi Das , Lalit Kumar |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJRTI_186103
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| Published Paper Id: | IJRTI2304142 |
| Published In: | Volume 8 Issue 4, April-2023 |
| DOI: | |
| Abstract: | Digital media is the extensive platform in the lives of adolescents. Where they can easily share and upload some content based on communication. As the particular view of promotion through media are commonly used by our younger generation that is wide open towards the unhealthy food and beverages which is evidently influencing the adolescents to adopt unfavourable eating habits. Obesity, hypertension, overweight and other health issues are the following issues exposed in maximum number. The results originally suggested such unhealthy marketing are a significant effect of influencer and celebrity endorsement as well as over screen time, advergaming and overly access the content of non-core foods images or videos. This study provides exact assumption of adolescent’s behaviour in the eating of healthy and unhealthy foods in distinguishing between the online result and family instructions. These reviews are combined with other following examples in order to not create unfairness in the following paper process and also to provide some of the effective measures targeting the screen-based marketing as well as the health of young people. |
| Keywords: | Obesity, Digital Marketing, Advertising, High screen time, non-core food consumption, Unhealthy purchases, Celebrity endorsement. |
| Cite Article: | "A Study on impact of Digital Media in Adolescents Behaviour towards their food habits.", International Journal for Research Trends and Innovation (www.ijrti.org), ISSN:2455-2631, Vol.8, Issue 4, page no.855 - 863, April-2023, Available :http://www.ijrti.org/papers/IJRTI2304142.pdf |
| Downloads: | 000205233 |
| ISSN: |
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
| Publication Details: |
Published Paper ID: IJRTI2304142
Registration ID:186103
Published In: Volume 8 Issue 4, April-2023
DOI (Digital Object Identifier):
Page No: 855 - 863 Country: Dehradun, Uttrakhand, India Research Area: Health Science Publisher : IJ Publication Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2304142 Published Paper PDF: https://www.ijrti.org/papers/IJRTI2304142 |
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED,
Journal Starting Year (ESTD) : 2016
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