Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.14 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
Global environmental movements, shifting consumer behavior, and technological advancements have all contributed to the fintech industry's unprecedented growth in recent years. Sustainable fintech businesses those that use ESG principles face both special branding opportunities and difficulties in attracting customers and fostering social change as this economic sector grows. These companies promote corporate social responsibility, build their brand, and disseminate their message through efficient communication strategies. This study examines how sustainable fintech companies approach digital marketing in order to provide an overview of industry case studies, practices, and trends for entrepreneurs who want to strike a balance between sustainability objectives and financial profitability in a way that promotes the responsible and sustainable growth of the financial sector
Keywords:
Digital Marketing, Fintech, Green Marketing, Sustainability
Cite Article:
"Green Growth: Digital Marketing Approaches for Sustainable FinTech Ventures ", International Journal for Research Trends and Innovation (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 7, page no.a573-a576, July-2025, Available :http://www.ijrti.org/papers/IJRTI2507066.pdf
Downloads:
000454
ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator