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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14

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Paper Title: Perception and Cultural Relevance of AI vs. Human Logos in the Indian Market
Authors Name: Manas Orpe , Avishkar Hase , Madhur Mohnish , Ranjana Singh
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IJRTI_203290
Published Paper Id: IJRTI2505035
Published In: Volume 10 Issue 5, May-2025
DOI: https://doi.org/10.56975/ijrti.v10i5.203290
Abstract: Most Indian small businesses cannot afford logo designs that are representative of Indian culture and relatable to the people. We scraped 50 Indian shop logos to investigate whether AI might be an option. We optimized one of those using Stable Diffusion with FluxLoRA—perfect for resource constrained data. We conditioned it with Indian symbol, style, and language-based text prompts. Of the 112 people we polled, 68.4% liked the AI-created logos best, with 77.8% reporting that they made them feel more “Desi” and 70.9% saying that they conveyed a strong Indian sentiment. And they’re significantly less expensive and more efficient to make. This initiative proves that AI can enable Indian SMEs with culturally relevant, economical branding—making high-end design within everyone’s reach.
Keywords: AI-generated logos ,Flux LoRA , Human centered design,Indian SMEsAI-generated logos ,Flux LoRA , Human-centered design,Indian SMEs
Cite Article: "Perception and Cultural Relevance of AI vs. Human Logos in the Indian Market", International Journal for Research Trends and Innovation (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 5, page no.a358-a364, May-2025, Available :http://www.ijrti.org/papers/IJRTI2505035.pdf
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ISSN: 2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID: IJRTI2505035
Registration ID:203290
Published In: Volume 10 Issue 5, May-2025
DOI (Digital Object Identifier): https://doi.org/10.56975/ijrti.v10i5.203290
Page No: a358-a364
Country: Pune, Maharashtra, India
Research Area: Engineering
Publisher : IJ Publication
Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2505035
Published Paper PDF: https://www.ijrti.org/papers/IJRTI2505035
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED, Journal Starting Year (ESTD) : 2016

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