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ISSN Approved Journal No: 2456-3315 | Impact factor: 8.14 | ESTD Year: 2016
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Impact Factor : 8.14

Issue per Year : 12

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Paper Title: Customer Journey Mapping Tool Using AI
Authors Name: Aniket Jadhav , Karan Shewale , Meet Sisodiya , Payal Surve
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IJRTI_201112
Published Paper Id: IJRTI2503137
Published In: Volume 10 Issue 3, March-2025
DOI:
Abstract: In today’s highly competitive market, understanding the customer journey is essential for any business seeking sustained growth and improved customer retention. The customer journey encompasses all the touchpoints and interactions that a customer experiences with a product or service, starting from the initial awareness phase and extending through to repeat engagement and advocacy. As organizations strive to meet evolving consumer demands, customer journey mapping (CJM) has emerged as a powerful tool to visualize and analyze these interactions, ultimately enhancing customer experience (CX) strategies. By leveraging AI technologies, businesses can refine their understanding of the customer experience, improve personalization efforts, and ultimately drive better business outcomes. This research explores the use of AI-based tools in the development and implementation of customer journey maps.
Keywords: Customer Journey Mapping (CJM), Artificial Intelligence (AI), Predictive Analytics, Customer Experience, Behavior Segmentation, Personalization in Marketing.
Cite Article: "Customer Journey Mapping Tool Using AI", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.10, Issue 3, page no.b286-b290, March-2025, Available :http://www.ijrti.org/papers/IJRTI2503137.pdf
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ISSN: 2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID: IJRTI2503137
Registration ID:201112
Published In: Volume 10 Issue 3, March-2025
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Page No: b286-b290
Country: Thane, Maharastra, India
Research Area: Information Technology 
Publisher : IJ Publication
Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2503137
Published Paper PDF: https://www.ijrti.org/papers/IJRTI2503137
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED, Journal Starting Year (ESTD) : 2016

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