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ABSTRACT
Service quality is the best tool for marketing managers to find and analyze information about customer need, want and perception about service. This paper makes an attempt to study different service quality models given by the key contributors in this area. In this paper service quality models are analyzed on the basis of literature review as well by critically examining the different models in service quality. I have analyzed Gronroos model, Parasuraman, Zeithamal, and Berry Gap model, Operational model of quality of healthcare. From the review of the above models, we found that every model is not suitable of all situations. Hence, this paper will provide an opportunity to researcher to do research in those areas which are still left to be covered.
Keywords: Service Quality, Service quality Models, Gronroos Model, Gap Model
Keywords:
: Service Quality, Service quality Models, Gronroos Model, Gap Model
Cite Article:
"Healthcare Service Quality Models: A Gap Study", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.8, Issue 11, page no.152 - 159, November-2023, Available :http://www.ijrti.org/papers/IJRTI2311021.pdf
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ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator