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Impact Factor : 8.14

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Paper Title: AN INVESTMENT BEHAVIOR OF INVESTORS - A SYSTEMATIC REVIEW
Authors Name: Shivaraja M , Dr K C Prashanth
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IJRTI_183237
Published Paper Id: IJRTI2207220
Published In: Volume 7 Issue 7, July-2022
DOI:
Abstract: The present economic environment is very dynamic. As a result, investment and savings vary as per the changes in economic conditions of a country, viz. interest rates, consumer price index, wholesale price index, etc. Similarly, the investment behavior of an investor is dynamic because an informed investor will make decisions, choose investment options based on the risk, and return that exist in a particular investment option. The risk of an investment is dependent upon economic conditions. If economic conditions were conducive to investment, every investor's investment behavior would be positive towards various investment options. The main objective of this paper is to review systematic existing literature on the investment behavior of investors and to find out factors affecting investment behavior, to determine the level of investment awareness across all types of investors. A review of the literature reveals that investment behavior of various types of investors differs based on their demographic information such as age, income, occupation, place, number of family members etc. Risk tolerance and risk perception also vary across different types of investors, such as retail investors, salaried investors, university and schoolteachers. In particular, the teaching community is very conservative investors, which means they are willing to invest in low-risk investments.
Keywords: Investment behavior, Investment Patterns, investment alternatives, risk tolerance.
Cite Article: "AN INVESTMENT BEHAVIOR OF INVESTORS - A SYSTEMATIC REVIEW", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.7, Issue 7, page no.1404 - 1411, July-2022, Available :http://www.ijrti.org/papers/IJRTI2207220.pdf
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ISSN: 2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID: IJRTI2207220
Registration ID:183237
Published In: Volume 7 Issue 7, July-2022
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Page No: 1404 - 1411
Country: MYSURU, Select, India
Research Area: Management
Publisher : IJ Publication
Published Paper URL : https://www.ijrti.org/viewpaperforall?paper=IJRTI2207220
Published Paper PDF: https://www.ijrti.org/papers/IJRTI2207220
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ISSN: 2456-3315
Impact Factor: 8.14 and ISSN APPROVED, Journal Starting Year (ESTD) : 2016

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