Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.14 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
A number of several factors, including increasing of price, variety of products, transportation
Challenges to traditional retail locations and many problems of shopping at the mall and
Retail locations are helping to growing trend of shopping. During the year, the proportion of
This generation making purchase online has increased significantly, having a significant
impact on way of life. Many peoples are using internet. So according to the number of
internet users increasing faster.
In the Global market, E-commerce has become a innovative strength. India one of the
E-commerce economies with a quickest rate of growth .This study show the development of
E-commerce in India. With a special significant on Flipkart, a specific one nation’s first
E-commerce sites. Using the flipkart as a reference for the study, Find out the difficulties,
possibilities and development for e-commerce in India. This study shows the flipkart, policy, strategy, market position and effect on the India e-commerce ecosystem.
Keywords:
E-commerce, B2C, Flipkart, sales penetration
Cite Article:
"Study of E-commerce in India with particular reference to flipkart", International Journal of Science & Engineering Development Research (www.ijrti.org), ISSN:2455-2631, Vol.9, Issue 5, page no.405 - 411, May-2024, Available :http://www.ijrti.org/papers/IJRTI2405059.pdf
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ISSN:
2456-3315 | IMPACT FACTOR: 8.14 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.14 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator